Sr Marketing Analyst
Company: VirtualVocations
Location: Sacramento
Posted on: September 22, 2024
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Job Description:
A company is looking for a Senior Marketing Analyst.
Key Responsibilities:
Analyze Marketing funnel pre-sale and post-sale to provide
actionable recommendations for program improvement
Develop dashboards to monitor campaign performance and report on
marketing effectiveness
Analyze buyer's journey and funnel performance to optimize GTM
approach
Required Qualifications:
5+ years experience in marketing analytics, statistics, or data
science
Experience in Multi-Touch Attribution, Marketing Mix Modeling, and
A/B testing
Experience with data visualization tools and web analytics
tools
Familiarity with Salesforce and Marketo
Keywords: VirtualVocations, Vacaville , Sr Marketing Analyst, Advertising , Sacramento, California
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