Product Marketer

Company: Withorb
Location: San Francisco
Posted on: November 18, 2024

Job Description:

MissionOrb is on an ambitious mission to provide every business with the infrastructure to unlock their revenue. Best-in class businesses find ways to effectively align their monetization to product usage-whether that's through seats, consumption, feature limits, or usage-based tiers. Orb brings that opportunity to every software company.We are reimagining billing and invoicing for this era of hybrid pricing in software. Billing is no longer just a finance problem, but also a high-stakes engineering observability problem that customers urgently need solved. At Orb, we take a developer-first, data infrastructure approach to this problem. We make it possible for companies to fully automate their current billing process, and to evolve their monetization strategy over time.Orb supports the end-to-end workflow for revenue: developers love our product's extensibility and intuitive API, product managers become empowered to iterate on pricing and packaging much faster, finance teams get fine-grained reporting to facilitate revenue recognition, and customer-facing teams benefit from the transparency Orb brings to the customer relationship.About OrbOrb is the modern billing infrastructure powering revenue workflows for the next wave of AI and software companies. We believe that pricing and billing shouldn't be a blocker to building and shipping great products. We power billing for highly innovative companies like Vercel, Pinecone, Perplexity, Replit, and work with our customers on some of their most crucial revenue initiatives.Orb has raised $44.1 million in funding from top-tier investors like Mayfield, Menlo Ventures, Greylock, and founders and operators from companies like Plaid, Datadog, Notion, Asana, HubSpot, and more.About the roleAs the founding product marketer at Orb, you will have the opportunity to establish and lay the foundation for the company. From positioning, competitive analysis, feature prioritization and external communications, you will shape and share the value of Orb. You will report directly to Orb's Head of Marketing but you'll work directly with other members of company leadership, engineering, and design.

• Develop a deep understanding of Orb's buyers and users, and clarify how Orb helps them succeed.
• Translate Orb's business goals into marketing strategies and plans that are outcome focused
• Craft compelling messages that elevate Orb's product "magic moments" and bring them to life through a variety of deliverables such as First Meeting Decks, One Pagers, Landing Pages, Product Pages, Videos, and more
• Drive product positioning for existing features and new launches
• Partner closely with GTM, Product, and Design teams to deliver results
• Track, analyze and report progress against marketing goals and ROIAbout You
  • 5+ years of relevant experience in Product Marketing and/or Product Management.
  • A background in B2B SaaS and a working knowledge of cloud, data, AI ecosystems
  • Experience with having sold and marketed to engineering personas
  • Ideally have a good understanding of billing and finance obtained through having worked in the fintech vertical
  • Experience with PLG and PLS, and enough understanding of the two to know when to focus on impact to the business, not business jargon or trends.
  • Incredibly hands-on, entrepreneurial, getting-it-done attitude
  • Great writing skills, good taste, and the skills to execute a vision, no matter the cross-functional players involved or the tactic.
  • A focus on getting it right, not being right.
  • Ambition and drive to build a big and meaningful business.In order to thoughtfully scale the company and avoid downstream inequities, we don't use leveling titles at Orb. You will not see us use prefixes like "Senior" in our job descriptions. We include experience requirements for every role and compensate employees based on their experience and internal level within Orb.Working at OrbWhen you meet our team, you'll see we're a group of dedicated and kind individuals who care deeply about solving what is one of the most mission-critical problems for any business.Every one of us has outsized impact on the business, our product, and our customers-we hold ourselves to a standard of excellence, with the empowerment to take risks and the judgment to focus our time on maximizing leverage.We approach our work with intensity and a sense of urgency. With a product like ours, minutes matter: we can help accelerate other businesses tremendously if we're focused on building quickly while maintaining critical attention to detail. When we're 'on', we're on.We will focus on setting you up for success, with the right expectations and enablement. We coach on outcomes, not inputs or style. We show up for each other with kindness, which earns us the ability to have difficult conversations with trust by default and openness to feedback.As a growing organization, we value in-person collaboration. We see it as a way to achieve our mission faster, in an environment of rapid ideation, strong alignment, and that energy that makes work more fun.Benefits
    • Medical insurance - 100% coverage for you and dependents
    • Dental, vision, and life insurance
    • Unlimited PTO, with 15 days minimum encouraged
    • 401k plan
    • 16-week paid parental leave with equity vesting
    • Commuter stipend
    • Catered lunches in the officeEqual Opportunity EmployerWe work with each other day in and day out, and strongly believe that building a diverse and inclusive team is key to our long-term goals and success as a company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.
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Keywords: Withorb, Vacaville , Product Marketer, Other , San Francisco, California